Local businesses back to normal after holiday season


By all accounts, few businesses are complaining about holiday shopping sales. 

The holiday rush is now over, and that means businesses are getting back to a more normal routine.

It was the biggest holiday shopping season in years. American consumers helped the 2018 holiday shopping season be bright as they spent more than $850 billion online and in stores – the strongest showing in six years.

Those sales also represent a 5 percent increase over the 2017 holiday shopping season, according to a report published this month by MasterCard.

“We saw hundreds of hundreds of people in good cheer looking for wonderful things,” said Cathy Walz, owner of the Blue Marble. “It was really a wonderful month.”

And the end of the holidays means taking down all their Christmas decor, and merchandise.

“We’re already exhausted at this point,” Walz said. “We’re ready to deconstruct Christmas and get ready for those cold winter months a little Valentines Day around the corner.”

Clothing had a strong season with a growth rate of almost 8 percent, compared to 2017, recording the best growth rate since 2010 nationwide.

Store owners say the planning never stops. They are already preparing for Valentine’s Day. 

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