SPRINGFIELD, Mass. (WWLP) – Many here in the Pioneer Valley are participating in the holiday tradition of purchasing Brightside Angels, keeping alive Brightside’s humanitarian work for children and families.

The Paper Angels are available at all Pride service stations throughout Springfield right through Christmas. Brightside Director Edna Rodriguez told 22News how Brightside has evolved over the years to its current mission.

“It was more than now in home service for families and children services in the home to keep families together, to help the entire circle, so they thrive, and do the best that they can,” said Rodriguez.

The ceramic Brightside Angel ornaments can be purchased online at MercyCares.com for $35 which includes shipping. Brightside paper angels can be purchased in 31 Pride Stores throughout the local area.

The proceeds from the annual campaign directly benefit those served by the programs and services of Brightside for Families and Children.

Brightside helps families in their homes and schools with counseling and family support. It originally served as an orphanage beginning in 1873 but has adapted its program and service offerings to meet the needs of the community’s most vulnerable children, adolescents, and families.