Macy’s is helping give the gift of joy for yet another holiday season.
The Holyoke Mall Macy’s launched the start of the annual Believe campaign. The Believe campaign benefits the Make-A-Wish Foundation.
By sending a letter to Santa, shoppers can help grant the wish of a critically ill child.
Macy’s will donate a dollar to Make-A-Wish for every letter that’s sent to Santa between now and Christmas Eve.
“The power of this is amazing with all the people that it has impacted and what a great way to celebrate and have fun with it as we start the season off,” Jon Marmen, vice president and store manager at Macy’s told 22News.
This is the 11th consecutive holiday season Macy’s has partnered with Make-A-Wish.