Heavy traffic, parking concerns in Northampton as NETA’s sales continue to rise

Hampshire County

For Northampton residents who rely on street parking, this new traffic could become a problem, but even so, people are excited to see business booming. 

“Getting here, for the most part, wasn’t bad but parking was an issue,” said Nick Smarr of Monson.

Area residents have seen an increase in cars since NETA began selling recreational marijuana last Tuesday, and have raised concerns around parking and additional traffic near the pot shop.

“We definitely noticed the cars have been coming by a lot more. All of the parking spots nearby are taken up at all hours of the day,” Brown described. “We used to not have any cars parked along here on a given day and now it’s full all the time. So yeah, the traffic has gone up a lot.”

Northampton Police told 22News, they’ve had personnel on site every day since NETA’s grand opening strictly to keep an eye on traffic.

Smarr claimed, “It seems a lot of people, I don’t want to throw any names out there, but are coming from out of state and seems like everybody is coming out the [wood] work just to get here and get some of that [marijuana].”

NETA’s Director of Operational Compliance Amanda Rositano said they’ve been working closely with Northampton Police and the Mayor’s Office to manage these long lines.    

“Any concerns that neighbors might have they should certainly speak with us,” Rositano told 22News. “We’re willing to work closely with all of our neighbors to make sure that we do everything we can to make sure they’re not negatively impacted, but I think, again, we’ve been hearing from police that things are going really really well.” 

NETA told 22News, the company’s daily average of recreational customers is around 2,000 people per day, bringing in extra foot traffic to local businesses in the area.

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