Northampton bracing for heavy traffic as recreational marijuana sales begin Tuesday

Hampshire County
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At 8 a.m. Tuesday, doors at NETA will open, and the company said they anticipate a line will already be waiting when they do. 

Two years after Massachusetts voters legalized recreational marijuana, NETA in Northampton will be one of the first two Massachusetts businesses to open for commercial sales Tuesday. Northampton is bracing for a big turnout. 

“This roundabout is always very busy, especially at rush hour, so I expect it to be even more busy when they open tomorrow,” Ernest Senecal of Northampton told 22News. “And the next day, and see they have a monopoly right now, I guess it’ll be pretty busy for a while.”

“Parking could be a question, but we already have signs that say it is liquor store customer parking only,” Rita Patel who works at Northampton Liquors said. “So hopefully everybody follows that otherwise it will be towed away. Other than that, business-wise, hopefully, it helps everybody.”

Parking at NETA has been reserved for medical patients and media trucks. An overnight parking ban is in effect, and no parking signs were up on Conz Street.   

Police Chief Jody Kasper’s anticipating a lot of cars. Customers can approach NETA via Pleasant St. and will leave via Conz Street. 

“Over time, we’ll just have to take a look and see how traffic is if it’s impacting other areas, and make adjustments from there,” Northampton police Chief Kasper said.

NETA said their medical patients are a priority and will be separated from the recreational sales line.

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