Health Connector visits several Springfield businesses to promote insurance sign-ups

Local News

SPRINGFIELD, Mass. (WWLP) – Officials from the Massachusetts Health Connector visited several Springfield businesses Wednesday to help more people from underserved communities sign-up for affordable health insurance.

Open enrollment begins Monday November 1 and with Springfield being one of the five largest communities in the state with the lowest enrollment rates, members spoke with small business owners, leaving signs and other materials to help drive enrollment in the city.

The business walk began at 2917 Main Street, Springfield at 11 a.m., and visited: 

  • Puerto Rico Bakery, 2917 Main Street 
  • El Mango Market, 2881 Main Street 
  • Latino’s Kitchen Restaurant, 2757 Main Street 
  • Family Barbershop, 2890 Main Street 
  • Centro Comercial Luma, 2924 Main Street

“We want everyone to be covered. City’s like Springfield have a lot of communities that are underinsured. We want to reach out. A way to do that is what we are doing today. Getting signage up in a bakery where people are going to come in and see the signs and maybe see it in a place or hear it from someone who they trust and they can come in a get signed up,” said Jason Lefferts, Communications Director at MA Health Connector.

The Massachusetts Health Connector serves more than 300,000 people in the state. One of the major issues though is knowing where to begin.

“In Springfield, there are a lot of immigrants and refugees who are new to Massachusetts. Some folks who are new to the country and really have very limited experience with the American healthcare system, part of what we do is provide that education about not only insurance but the healthcare system,” said Kelsey Clary, Health Access Coordinator from the Caring Health Center.

Approximately 57,000 new people signed up last year, adding to a more than 91 percent retention rate from enrollment in 2019. The connector is the only program in the country that has added membership every year since the passing of the Affordable Care Act in 2014. Massachusetts residents can visit to see if they qualify.

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