SPRINGFIELD, Mass. (WWLP) – The Springfield Thunderbirds are returning from the 2019 AHL Marketing Meetings with some awards under their belt.
The local hockey team was presented with two business honors – including the “Marketing Campaign of the Year” award for their hashtag #RiseUp campaign. The T-Birds used the campaign to show their commitment to representing the Springfield community, and always working to “rise up” to a higher level of play.
Springfield was also honored for a 15 percent increase in per-game Full Season Equivalents. — including 11 nights of sold out games.