The slogan “American Runs on Dunkin'” isn’t just a catch phrase, now it’s a name change.
Come January don’t call it Dunkin Donuts, you can simply say Dunkin’.
The Boston-based coffee chain is dropping donuts from the name as its focus shifts to more menu items.
The company wants the rebranding to highlight its drink options and take out foods, not just sweet, doughy confections.
The name change will be featured on everything from store-fronts to packaging to social media accounts.